Hiring a website designer can be expensive. As a newcomer to building a business online, you will save valuable costs by doing your own site design. But, you need to know what you are doing. If you implement the following advice, it won’t be long before you can design a very professional-looking website.
Help your visitors navigate your page via fixed position navigation. This involves the navigation panel remaining static as the user reads down the page. This isn’t only very convenient for your visitors, but is also great for marketers.
Be sure your site can be scanned by visitors easily. Studies have shown that people usually quickly scan a website rather than thoroughly read it over, as they try to find the stuff that might be interesting to them. Make sure your text is placed in sections, so readers can look over it quickly. Definitely keep the most timely and important items near the top. In this way, your visitors will have a good experience and get the information they need.
Educate yourself with regard to shortcuts, and make ample use of them. Just about everything in website creation has some sort of shortcut and learning what it is can save you a lot of time. For example, there are HTML codes that can let you make quick changes to your site without needing to re-upload the page.
Try the common “newsletter” technique to keep your readers reminded of your services. Having customers subscribe to your newsletter allows you to send them important updates about special events, which in turn can get them to keep visiting your site. You can incorporate a form in the sidebar of the site and track users that sign up. Avoid trouble by only sending the newsletter to people who have signed up for it.
Keep the front page of your site simple. A lot of people will only look at the front page. That’s where they are making the decision whether to spend more time on your site. Be descriptive, but try to do so in just a few words.
Be certain you have a method for visitors to leave comments or questions. This will let them communicate with you if they feel something is missing, or they do not understand what they see on your webpage, and you will be able to fix it. If your site visitors feel actively involved in the process, they will be return viewers.
Make sure you design your website with older Internet Explorer versions in mind. Lots of people grumble about IE, but they still use it, and they often use outdated versions. Workarounds are often necessary when standard elements can’t be rendered. Make sure to look at the infamous “box model bug,” which has been an issue for IE for several years.
Keep things as simple as possible when setting up the design of your site. Your navigation links should be easy to see and use to keep visitors on your site. Navigating your site must be easy, consistent, and neat for visitors to have a good experience.
Optimize your website’s load times. If people visiting your site are waiting for pages to load, boredom will quickly set in and they will leave. Try reducing your number of graphics, Flash, and script on your pages, optimizing your HTML, using SSI files, using client and server caching, creating expire headings, and minimizing your JS and CSS coding.
The path from newcomer to expert is rife with challenge. You’ll probably make some mistakes along the way. If keep using what you’ve read here, you’ll be able to figure out how to make great websites that customers will flock to.